Our People

Lynn Anne Badurina is responsible for providing strategic insight to her clients to help grow their online business. Her background includes over 12 years of online marketing experience. She has been instrumental in launching email and search marketing campaigns for her clients in the Automotive, Business-to-Business, Gift, Healthcare, Non-profit, Publishing and Retail verticals. Her expertise is focused on integrating all customer touch points to drive ROI. She is passionate about digging into all aspects of a client’s business including marketing, merchandising and user experience to drive strong results. She has also held positions with WeightWatchers.com. She is a member of Shop.org, Women in eCommerce, Direct Marketing Club of New York, and the DMA Search Engine Marketing Council. She is a frequent speaker at industry events and contributor to various industry magazines.

Misty Boaz is a Business Analyst who has a passion for process improvement and implementing solutions to business problems.  Misty received her bachelor’s degree in Software Engineering from University of Phoenix and is always ready for a challenge.

An email design pioneer since 1999, he is the founder of Yesmail’s award-winning Creative Services group (clients include HP, Coca-Cola, At&T, eBay, Kodak, Microsoft, Intel, Warner Bros & many more). Matthew received a Bachelor’s Degree in Marketing from Indiana University and studied Art/Graphic Design at The Pacific Northwest College of Art and the Oregon College of Art & Craft. Matthew was formerly the Creative Director for ThrustMaster, Labtech, Logitech and @Once.

As Director of Client Services Mike is responsible for leading the team supporting Yesmail Interactive’s Midwest digital marketing account base serviced out of Chicago, IL. Over the years, he has led efforts to provide innovative solutions to multi-channel marketers from a variety of industries. Mike’s expertise focuses on integrated digital marketing strategies built around robust database and analytics solutions. He is a firm believer in building solid relationships with clients and business partners rooted in the open flow of information needed to develop highly profitable marketing programs. Mike holds a BS in Marketing from Miami University (OH) and an MBA from DePaul University.

Dan came to us from Sunny Florida where he earned his degrees from Florida State University. Throughout his time at Yesmail Dan has played a key role for our premium accounts out of the Chicago office. He is constantly working on new strategies to improve and grow their email programs. Dan has always loved to learn how things work. He's a problem solver that understands the big-picture business goals that drives projects. When people say something can’t be done, he figures out how to make it work.

Andrew is a driven, passionate and seasoned technology enthusiast with an extensive portfolio of proven success in both personal and professional endeavours. Andrew loves the challenge of pushing an idea to its limit and creating products that can enhance the experience of peoples every day lives. Andrew joined Yesmail in December 2011 as Co-creater and Product Lead for Yesmail Market Intelligence as well as support for the vision and innovation of all platforms and tools within Market Intelligence and Measurement group at Yesmail.

Michael is responsible for leveraging Yesmail Interactive's digital capabilities together with Infogroup's data and interactive marketing capabilities to conceive and deploy integrated multichannel solutions to deliver outsized results for Yesmail Interactive clients. Michael has been a pioneer in relationship marketing over the past 20 years, building a strong reputation of leadership, sales growth and customer satisfaction. 

Prior to Yesmail Interactive, Michael was Senior Vice President of Sales and Marketing for The America at Alterian. There he brought together industry visionaries to define and create a new service model focused on opening a two-way dialogue with customers through multichannel engagement. The result of these efforts, the advent of the Customer Engagement Agency, aimed to provide marketers with a 360 degree view into consumer behavior by integrating data, and the necessary skills such as analytics, strategy, creative and technology thus allowing marketers to create individualized dialogs that break down the silo barriers that exist in today’s traditional service delivery organizations. 

Before joining Alterian, Michael served as Vice President and General Manager of the financial services group at Epsilon, a leading relationship marketing company. Prior to his tenure at Epsilon, Michael was Senior Vice President of Sales at DoubleClick (formerly Protagona Worldwide) for their Marketing Automation software solutions. Additionally, Michael was instrumental in developing what was known as DoubleClick's Ensemble suite for the banking and insurance industries, and is currently part of the Teradata Relationship Management suite of tools. Rounding out his experience, Michael held various sales and consultancy positions at Unisys Corporation, a leading global technology and services company. 

Michael holds a Masters of Arts in Organizational Leadership from Lewis University and BS in Communication from Illinois State University.

Matt Graves is Infogroup’s Chief Data Officer. He oversees all data assets of the company including data operations, data platform, and the expanding capabilities around the Infogroup Data Axle ™, which connects information hubs across proprietary and third party data sources.

Mr. Graves has been with Infogroup for over 5 years in senior roles within Infogroup Data, Corporate Strategy, Sales and Sales Operations. He was instrumental in streamlining and establishing the quality and accuracy of Infogroup’s data verification process.

Before joining Infogroup, he worked at PayPal in various leadership positions where he was responsible for ensuring prioritization and delivery of ROI for all global operations projects. He led the global expansion organization focused on setting up operations centers in emerging markets. He also managed international product support teams with operations in Shanghai, Philippines, Dublin, and Vancouver. 

Prior to PayPal, he worked as a management consultant and program manager for Ebay Inc., Comcast and Fujitsu to implement global projects and operation centers worldwide.

Mr. Graves holds a bachelors degree in Advertising from the University of Nebraska-Lincoln and an MBA from Regis University.

Kevin started with Yesmail in August of '03 as a Web Production Developer under Patrice Miller. He quickly moved into a role as the manager of the Web Prod department where I stayed for 2 years. Shortly after the @Once merger, he stepped into a CSE/Senior CSE role where I have been for going on 6 years. His Midwestern work ethic combined with my ""can do"" attitude has made him a ""fan favorite"" among AMs and Lead CSEs.

Kevin is always willing to help out and will go the extra mile to make sure that the job gets done right.

Placing a definition around art is always a subject of debate, but Gregg likes to think that we can all agree that whatever we see art in (be it a painting, in design, or even an athletic activity) there is always something special that distiguishes it. That “something special” has no formula, but trying to find it in design and in fencing has been the direction the last several years of Gregg's life has followed. He has no problem imagining that his interests will continue on in that direction for many more years.

John has been with Yesmail since January 2005 as a result of Yesmail's acquisition of @Once. Prior to Yesmail, John served as @Once Director of Business Development for 5 years. Before joining @Once, John led sales and marketing efforts for BCT, a trade printing company in Portland, OR. John attended Oregon State University.

Mr. Michael L. Iaccarino is Chairman and CEO of Infogroup, a leading provider of targeted high-value sales and marketing data, customer and market intelligence and innovative digital engagement solutions and the parent company of Yesmail Interactive. In 2011, he assumed the role of Chairman after becoming an Executive Advisor and Operating Executive at CCMP Capital.

Mr. Iaccarino served as the President and Chief Executive Officer of Mobile Messenger from 2009 to 2011, establishing the company as one of the dominant mobile technology players in North America. Prior to joining Mobile Messenger, he was Chief Executive Officer of Epsilon from 2001 to 2009,Mr Iaccarino pioneered the integration of data driven email marketing by purchasing and integrating two leading email service providers in Doubleclick and Bigfoot Interactive as part of the transformational strategy he executed while at epsilon which continues to be one of the United States’ leading database marketing companies. Epsilon achieved a more than threefold growth in revenue and a sixfold increase in EBITDA under his leadership.

Mr. Iaccarino also served as Epsilon’s Chief Financial Officer from 1998 to 2001, playing a crucial role in the spin-out of Epsilon from American Express and where he led a nearly 400% increase in revenues during his tenure. Before Epsilon, Mr. Iaccarino was a Senior Manager at PriceWaterhouseCoopers and the Corporate Controller at Summit Technology after having started his career at KPMG’s High Technology practice. He has extensive experience in mergers and acquisitions activity and in turnaround situations. Mr. Iaccarino holds a B.S. in Accounting and English from Boston College where he graduated magna cum laude and is a former Certified Public Accountant.

Devang Kothari is the Chief Technology Officer for the Data Axle™. He oversees all technical aspects of the Data Axle™ platform from the development of its features to server operations and performance.

The Data Axle^TM connects information hubs in a real-time architecture where each hub, regardless of proprietary or third party data source, can be leveraged into applications. By utilizing the Data Axle^TM, clients of Infogroup can manage their assets more effectively, tying together the right variety of data elements at the right time.

Prior to joining Infogroup, Mr. Kothari was one of the original founders of GoTime Corporation where he served as the Chief Technology Officer. In this capacity, he was the lead architect and developer of the GoTime Content Platform where he built a number of systems including: a distributed crawling system, versioning system, CMS, call center, data pipeline and data processing. In addition to this, he drove cloud migration, Chef migration, and storage and server management for all GoTime websites. Since Infogroup’s acquisition of GoTime in 2012, he has played a major role in driving the integration of this leading edge technology into the Data Axle™ and across the business.

Prior to co-founding GoTime, he worked as an associate and consultant for J.P. Morgan in Identity and Access Management and for Ernst & Young for their Security and Technology Solutions.

Mr. Kothari received a B.S. in Computer Science from the Massachusetts Institute of Technology.

Jordan has been with Yesmail since November 2004, responsible for establishing and developing Yesmail’s client relationships, including negotiating contract terms, and on-going client retention. As one of the first Yesmail employees in the New York office, Jordan has played a key role in building out the Yesmail East Coast footprint, which now boasts over 40 employees. Originally starting in an Account Management role, Jordan has held various Business Development roles and is now the Vice President of Sales, managing the Eastern region. Jordan attended Indiana University.

Keith Maxwell works under Ellery Griscom on the Client Service Engineering Team as a database developer. Keith lives in Westchester NY, about 35 minutes north of NYC, and is in the process of moving down to the Atlanta office.

Sanjay Raghavaraju is passionate about solving business problems with technology. Sanjay has been with Yesmail over 6 Years helping clients deliver effective multi-channel marketing solutions. Prior to Yesmail, Sanjay worked for Oracle Consulting Implementing Oracle Application for Higher Education & Healthcare clients. Sanjay holds a MS in Engineering Management from University of Toledo, Ohio.

In 1999 Travis entered the design field and has been with Yesmail since 2007. Through the majority of his tenure, he's been the primary designer for HP's Consumer Direct Store. 
Travis has earned art and design degrees from University of Arkansas, Pacific Northwest College of Art, and Portland State. Though he's been in Portland for 15 years, he still gets back to the South to bend corners in his old school Chevy.

A long-time sojourner in the world of commercial arts, Jack Satta has used x-acto knives, markers and even those new-fangled computers to help guide the vision for all kinds of clients. From big companies and little ones, agencies large and small, he's been involved and gets intimate with business and marketing communications. That has helped guide the successful designs he creates today.

Ivy has been an instant fit with Yesmail ever since she joined in February 2012. Ivy comes with a background in software marketing and experience on the agency side working with major CPG and service industry clients. She moved to the US to attend Northwestern University and fell in love with the Windy City, the lake, and, yes, the CTA. In her spare time Ivy likes to attend local music festivals, dominate at whirlyball, and most recently, go skydiving and scuba diving.

As Vice President of Client Services and Client Experience, Adam oversees all day to day operations in the East Coast for Yesmail. Adam has a passion for his clients, client relationships and helping develop intelligent customer interactions via technology, business intelligence and services across email, mobile, web and social. Prior to joining Yesmail, Adam was an Associate Director of client services at Paradysz and also worked at Cendant. Adam also has a background in SEO, SEM, Social Media, E-commerce and Web Design and has consulted and helped launch many interactive startup companies. Adam holds a B.A from the Indiana University Kelley School of Business, in both Marketing and International Business.

As the manager of Technical Support, Aaron sees to the day to day operations of the Yesmail Interactive product suite (Enterprise, Express, MyApps, etc).  Aaron has been in IT Operations for 11 years and brings a heavy background in IT process implementation and improvement.  His focus is to keep maturing Yesmail IT policies and processes allowing for the best technical assistance and support for Yesmail Interactive and its customers.

Prior to coming on board with Yesmail Interactive, Aaron was a part of Hollywood Entertainment’s IT department where he managed four teams that included the responsibilities of operations support, application administration and support, and Release, Change, and Incident Management.  During his tenure there he also wore the managing hats of Systems Administration, UNIX Administration, Database Administration, Service Desk, Computer Operations, Computer and Data Center Operations, and Software Development when called upon.

Aaron has a passion to turn an IT organization into a well-oiled machine.As the manager of Technical Support, Aaron sees to the day to day operations of the Yesmail Interactive product suite (Enterprise, Express, MyApps, etc).  Aaron has been in IT Operations for 11 years and brings a heavy background in IT process implementation and improvement.  His focus is to keep maturing Yesmail IT policies and processes allowing for the best technical assistance and support for Yesmail Interactive and its customers.

Prior to coming on board with Yesmail Interactive, Aaron was a part of Hollywood Entertainment’s IT department where he managed four teams that included the responsibilities of operations support, application administration and support, and Release, Change, and Incident Management.  During his tenure there he also wore the managing hats of Systems Administration, UNIX Administration, Database Administration, Service Desk, Computer Operations, Computer and Data Center Operations, and Software Development when called upon.

Aaron has a passion to turn an IT organization into a well-oiled machine.

Sherry joined the infoGroup/Yesmail family in June 2003.  Throughout the years Sherry has taken advantage of different opportunities representing the Client Services Organization at Yesmail. Starting as an Account Manager, Senior Account Manager and then Account Director building a cohesive team in the Omaha office.  She is currently taking on a new challenge as Senior User Client Manager and works closely with the core account teams that manages the day-to-day client relationships.  She offers additional support and consultation to help address and resolve specific client needs.

As Senior Account Executive, Justin brings a wealth of experience in the email, social media, campaign management solutions and customer data arena. He uses this knowledge to help marketing organizations optimize their desired outcomes via industry leading solutions and services. A native of booming metropolis of Wyoming, IL (population 1200). Residing in Chicago after college Justin can be found enjoying Chicago to its fullest from street festivals, the beach, rooftop pools, ball games, etc. while still embracing his roots as often as possible by fishing, hunting, hiking, or any other outdoor activities that provide a challenge.

Linda is a tactical demand generation expert with over 10 years of experience implementing strategic lead generation marketing programs. Linda is instrumental in managing the go-to-market programs and extending Yesmail’s reach in the marketplace. Most recently, Linda was the Senior Marketing Manager at Experian where she was responsible for generating demand for Experian’s Customer Intelligence Platform via strategic multi-channel marketing programs. Prior to Experian, Linda was the Director of Brand and Field Marketing at Alterian. There, she increased lead generation by 88% by strategically managing go-to-market activities for their lines of business. Linda also grew the leads generated by their monthly webinar series program by 432% globally. With the implementation of an asset deployment strategy, content, such as whitepapers, ebooks, presentations, etc., was repurposed and made more widely accessible via multiple online channels. This was a vital element to the success of Alterian’s inbound marketing strategies, which improved their online footprint and garnered such accomplishments as an 86% increase in blog traffic, 200+% increase in YouTube viewership, 65,000 Slideshare views - which collected 330+ leads. Born and raised on the north side of Chicago, Linda needs to be regularly talked off the ledge as she is incessantly tormented by the latest dismal Cubs season.

Kam has been in sales and marketing for over 12 years, working on both the agency and client side with Fortune 500 brands. As a product marketing specialist at Yesmail, Kam spends his days investigating trends within digital marketing so that Yesmail can better serve its clients' current and future requirements. 

A native of the U.K., Kam now resides in Chicago and spends his spare time exploring Chicago's diverse neighborhoods, great restaurants, and fanatical devotion to sports.

Eric has been an Account Director in Atlanta since December of 2011. He was previously with a digital advertising agency for 7 years.

Elora Williams is experienced in Email Marketing and Client Retention, with a background in Marketing and Business Administration. She is a fast learner, with a passion in expanding clients’ Email Marketing programs. Proficient in HTML, Online Marketing Solutions, Photoshop, Dreamweaver.