Yesmail's digital intelligence tool tracks, collects and analyzes campaign data from EIGHT digital channels and provides insights into competitors' campaign performance, channel strategy, and target audiences from a single easy-to-use interface.
Yesmail Market Intelligence provides an unparalleled opportunity for marketers to outperform their competition across EIGHT major digital channels:
- YouTube
- Google+
- Display Ad Networks
- Web
The tool enables marketers to identify successful campaign themes and offers from top-performing competitors, track historic campaign performance, measure daily growth of competitors' social following and much more. Those metrics can play an integral role in the development of new email, social, web, and display ad strategies, successfully adopted by competitors.
By making decisions in the context of competitor performance, marketers can adapt to what’s working in the marketplace and build truly unbeatable campaigns.