Join David Daniels, CEO and Co-Founder, The Relevancy Group, as he discusses about implementing a Lifecycle Sophistication Ladder.
At Yesmail we are committed to providing marketers with the what, when, and how of succesful marketing programs. Check out our on-demand webinars to learn actionable tips and latest developments within the email marketing industry.
The Gift of Q4 Inboxing: Key Trends & Best Practices / (pdf, 693.32 KB)
Watch this video to get holiday-campaign-ready, achieve optimal inboxing, and increase email engagement during the holiday season.
Practical Ways to Use Dynamic Recommendations / (pdf, 2.16 MB)
By using dynamic recommendations, marketers can incite customers to purchase a product related to their most recent purchase.
Data-Driven Holiday Campaign Planning / (pdf, 3.53 MB)
In this webinar, Bryan Finke, VP, Communications & Experience Strategies, highlights important consumer trends in email marketing.
The Sea of Change in Data-Driven Email Practices / (pdf, 2.9 MB)
In this webinar, Chris Marriott from The Relevancy Group, will discuss the major obstacles to developing lifecycle marketing campaigns
Mobile-Ready Email: What’s Working and What’s Not / (pdf, 1.73 MB)
86% of marketers admit they could do a better job engaging customers, and consumers can tell.
Mobile-First Email Strategies: Thinking Beyond Just Design / (pdf, 5.29 MB)
In this webinar, Bryan Finke, Global Marketing Strategist at Yesmail Interactive will share mobile-first email strategies.
Email Template Systems - A New Approach to Email Design / (pdf, 1.16 MB)
Learn a new approach to email design that makes email marketing best practices easy.
Email Deliverability: The What, Why & How / (pdf, 1018.75 KB)
How to dramatically improve your email deliverability and ensure that your emails avoid the bulk folder and reach subscribers' inboxes.
Consumer Preferences vs Marketing Practice: Winning Digital Strategies for This Holiday Season / (pdf, 3.25 MB)
7 in 10 consumers will spend the same or more this holiday season than they did in 2011, but will your campaigns generate more revenue?