In this edition of Yesmail’s annual lookbook, view a timeline of email’s progression since 2000, along with tried-and-true best practices...
Email Design Lookbook 2015 / (pdf, 9.58 MB)
Download this study recently conducted by The Relevancy Group to learn the five steps to the Lifecycle Marketing Sophistication Ladder.
Join David Daniels, CEO and Co-Founder, The Relevancy Group, as he discusses about implementing a Lifecycle Sophistication Ladder.
The Gift of Q4 Inboxing: Key Trends & Best Practices / (pdf, 693.32 KB)
Watch this video to get holiday-campaign-ready, achieve optimal inboxing, and increase email engagement during the holiday season.
Yesmail’s Email Marketing Compass: A Year in Review – Best Practices for Holiday Season Planning / (pdf, 3.42 MB)
Read this edition of Yesmail’s Email Marketing Compass to learn key metrics for holiday campaign success.
Q1 Benchmarks Overview: The Responsive Design Effect / (pdf, 1.9 MB)
Many email marketers are inconsistently employing responsive design, which typically contributes to higher consumer engagement rates.