Download this study recently conducted by The Relevancy Group to learn the five steps to the Lifecycle Marketing Sophistication Ladder.
Get insights on what worked and what didn’t from campaigns deployed by top brands during the 2013 holiday season.
Join David Daniels, CEO and Co-Founder, The Relevancy Group, as he discusses about implementing a Lifecycle Sophistication Ladder.
The Gift of Q4 Inboxing: Key Trends & Best Practices / (pdf, 693.32 KB)
Watch this video to get holiday-campaign-ready, achieve optimal inboxing, and increase email engagement during the holiday season.
Yesmail’s Email Marketing Compass: A Year in Review – Best Practices for Holiday Season Planning / (pdf, 3.42 MB)
Read this edition of Yesmail’s Email Marketing Compass to learn key metrics for holiday campaign success.
Q1 Benchmarks Overview: The Responsive Design Effect / (pdf, 1.9 MB)
Many email marketers are inconsistently employing responsive design, which typically contributes to higher consumer engagement rates.