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Yesmail's Creative Services Team propel Clients to Top Honors at MarketingSherpa's Annual Email Awards

Best Consumer Email Newsletter: HP takes the Gold for their "HP Home & Home Office Store Newsletter Redesign", while Coca-Cola brings home the Silver for their "My Coke Rewards" Newsletter.

Both award winning designs are the result of strong partnerships and Yesmail's integrated approach to strategic and best practices consulting.

DEWALT™ Racing is Named Finalist for the Creative Media Awards by Media Magazine

Recognized for "Cool and Compelling Visual" and "Brand Building Ability" in the Email Category: Yesmail's Creative Services Team developed DEWALT's Racing Campaign newsletter that is sent to a highly targeted audience of 50,000 NASCAR enthusiasts.

"We challenged the Yesmail team with about five requirements around building our brand and keeping our racing enthusiasts coming back for more," said Brian Frederick, DEWALT's Senior Internet Marketing Manager. "They delivered all five requirements and an absolute winner of a newsletter template for a crowd that expects the best."

Yesmail breaks into the leader ranks of email marketing service providers

"We are proud to be named a leader in The Forrester Wave evaluation, and will continue to focus our investment toward technology that exceeds our customer's expectations, coupled with an emphasis on retaining key management teams that contribute to and execute an aggressive vision," said Mike Hilts, President of Yesmail. "We understand the importance of providing trusted services in addition to cutting edge technology which allows us to innovate flexible solutions for our clients and underscores our ability to become a valued partner."

Read the Forrester Summary

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Yesmail Dominates Email Marketing Awards

Portland, OR, April 21, 2006 — Yesmail, a leading email service provider, dominated MarketingSherpa’s 2006 Email Marketing Awards. Of the 12 categories reviewed, Yesmail captured gold, the highest honors in all four categories in which it was nominated. No other email service provider was recognized as consistently as Yesmail was at this important industry event. 

Yesmail received gold awards for:

  1. Best Autoresponder Series (B-to-B)
    Barclay’s Global Investors "iShares Welcome Program" 
    http://www.marketingsherpa.com/emaw2006/19.html
  2. Best Email Sales Alert (Consumer)
    Hewlett Packard ‘s "Newsgram for HP Photosmart 8250"
    http://www.marketingsherpa.com/emaw2006/10.html
  3. Best Email Opt-in Campaign (Consumer)
    Blockbuster’s "I Want You to Want Me" 
    http://www.marketingsherpa.com/emaw2006/1.html
  4. Best Test You Learned From (B-to-B)
    Barclay’s iShares “Ongoing Tests Versus Control”
    http://www.marketingsherpa.com/emaw2006/34.html

Mike Hilts, President and GM enthusiastically responded to the recent news: “We are especially honored by these awards and extremely proud to be recognized along with these great organizations. Everyone involved with these programs should be very proud of what they have accomplished and deserves a sincere thank you for their great work and effort.."

In addition to the awards dinner, MarketingSherpa will recognize award winners on their website at www.marketingsherpa.com

Yesmail is a subsidiary of InfoUSA. infoUSA (www.infoUSA.com), founded in 1972, is the leading provider of business and consumer information products, database marketing services, data processing services and sales and marketing solutions. Content is the essential ingredient in every marketing program, and infoUSA has the most comprehensive data in the industry, and is the only company to own a proprietary database of 250 million consumers and 14 million businesses under one roof. The infoUSA database powers the directory services of the top Internet traffic-generating sites, including Yahoo! (Nasdaq:YHOO - news) and America Online (NYSE:TWX - News). Nearly 3 million customers use infoUSA's products and services to find new customers, grow their sales, and for other direct marketing, telemarketing, customer analysis and credit reference purposes. infoUSA headquarters are located at 5711 S. 86th Circle, Omaha, NE 68127 and can be contacted at (402) 593-4500.

Statements in this announcement other than historical data and information constitute forward looking statements that involve risks and uncertainties that could cause actual results to differ materially from those stated or implied by such forward-looking statements. The potential risks and uncertainties include, but are not limited to, recent changes in senior management, the successful integration of recent and future acquisitions, fluctuations in operating results, failure to successfully carry out our Internet strategy or to grow our Internet revenue, effects of leverage, changes in technology and increased competition. More information about potential factors that could affect the company's business and financial results is included in the company's filings with the Securities and Exchange Commission.