Yesmail breaks into the leader ranks of email marketing service providers

"We are proud to be named a leader in The Forrester Wave evaluation, and will continue to focus our investment toward technology that exceeds our customer's expectations, coupled with an emphasis on retaining key management teams that contribute to and execute an aggressive vision," said Mike Hilts, President of Yesmail. "We understand the importance of providing trusted services in addition to cutting edge technology which allows us to innovate flexible solutions for our clients and underscores our ability to become a valued partner."

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Yesmail to present at eTail 2008

OMAHA, NE, February 7, 2008 — Yesmail™ (an infoUSA® company, [NASDAQ: IUSA]), a recognized industry-leading provider of permission-based online email marketing solutions, will participate in an Email Marketing Roundtable at eTail 2008, February 11 in Palm Desert, California.

Yesmail's Tarik Hart, Account Director overseeing clients in the Eastern region of the United States, as well as Europe, and Christiane Grando, Director of Relationship Marketing, Kodak Gallery, will co-present for Email Marketing Day about "Triggered Email Programs – Making Your Life Easier & Your Customers' Life Better". Attendees of this interactive roundtable will learn the A-to-Z approach to complete successful triggered email marketing campaigns. From identifying how to set up and maintain triggers to the best way to deliver a sequential series of messages, see how event triggered email messages allow for numerous conversion opportunities by using targeted strategies based on recipient behavior.

eTail 2008 provides a 360º view of the future of multi-channel retail with client-led Email Marketing Roundtable Discussions, private meetings with retailers in the one-on-one Retailer Partnering Pavilion, and the brand new Emerging Channels and Media Summit, where attendees will discover valuable tactics on how to monetize digital content and media spend.

eTail 2008

Who: Tarik Hart, Account Director, Yesmail and Christiane Grando, Director of Relationship Marketing, Kodak Gallery
What: "Triggered Email Programs – Making Your Life Easier & Your Customers' Life Better"
When: Monday, February 11, 1:10pm
Where: JW Marriot Desert Springs, Palm Desert, CA

Optimize And Innovate: Get Your Brand Ready For The Future Of Retail. eTail provides the knowledge to propel retail enterprise into the next generation with 4 days of content, 74 sessions, 76 retail speakers and over 1,300 attendees.