Yesmail breaks into the leader ranks of email marketing service providers

"We are proud to be named a leader in The Forrester Wave evaluation, and will continue to focus our investment toward technology that exceeds our customer's expectations, coupled with an emphasis on retaining key management teams that contribute to and execute an aggressive vision," said Mike Hilts, President of Yesmail. "We understand the importance of providing trusted services in addition to cutting edge technology which allows us to innovate flexible solutions for our clients and underscores our ability to become a valued partner."

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infoUSA® Acquires E-Mail Technology Company -

OMAHA, NE, October 4, 2006 — infoUSA® (NASDAQ: IUSA), the leading provider of proprietary business and consumer databases, sales leads, direct marketing, and email marketing, today announced that it has acquired Digital Connexxions, an e-mail marketing company headquartered in Oakville, Ontario. The company plans to integrate Digital Connexxion’s operations with those of its existing e-mail subsidiary, Yesmail®, based in San Carlos, California, and Oregon.

Vin Gupta, Chairman and CEO of infoUSA commented, “Digital Connexxions has developed a loyal blue chip customer base that will complement and expand our substantial e-mail technology operations. The combination will extend infoUSA’s leadership in e-mail technology, as well as generate significant synergies.”

Gupta continued, “Digital Connexxions brings patented technologies, skilled and experienced personnel, additional email product capabilities, and publishing expertise to the Yesmail brand. Digital Connexxions’ patented technologies utilize artificial intelligence to build targeting models, track ROI, and expand personalization.”