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Changing trends for Black Friday and how marketers can adapt

[Infographic]

Black Friday campaign guide highlighting two major tactics email marketers should consider implementing this year.

By Gurjit Sandhu
Nov 09, 2016

Give thanks to your customers with these 3 Thanksgiving Day Campaign Tips & Examples

[Infographic]

Boost your Turkey Day campaigns with these ideas

By Gurjit Sandhu
Oct 31, 2016

Halloween campaign tips and examples

[Infographic] There’s still time to refine your Halloween campaigns

Check out the tips from this infographic and then view 3 well-executed creative examples for ideas to help you get the most out of the big day

By Gurjit Sandhu
Oct 12, 2016

Days of the week with highest email engagement and conversion

[Infographic]

Get days of the week engagement and purchase behavior findings

By Gurjit Sandhu
Oct 03, 2016

5 email strategies for the 2016 Holiday Season

[Infographic]

Boost holiday email engagement with these 5 tips.

By Gurjit Sandhu
Sep 06, 2016

Three Biggest Email Marketing Surprises from the 2015 Holiday Season

Holiday 2016 Best Practices

Learn surprising lessons that marketers should consider for their 2016 holiday strategy. Here are the top 3 highlights from the report

By Gurjit Sandhu
Aug 15, 2016

Back-to-School Campaign Performance from 2015 and Takeaways for 2016

Back-to-school

See metrics from last year’s back-to-school campaigns and learn quick tips to drive engagement in 2016.

By Gurjit Sandhu
Aug 01, 2016

Customer-Centric Monthly Marketing Calendar: August

Take advantage of the holidays and events illustrated in our August Marketing Calendar.

Take advantage of the holidays and events illustrated in our August Marketing Calendar.

By Gurjit Sandhu
Jul 25, 2016

Go Beyond [First_Name] Greeting with Demographic Based Email Personalization

Email Personalization via Demographic Segmentation

A recent Yesmail survey report found that 64% of brands do not personalize email copy, and over two-thirds do not use customer data to personalize the products and services featured in their emails.

By Gurjit Sandhu
May 12, 2016

What are you thankful for - Your Responses

Last week we asked our email subscribers to share what marketing moments made them feel grateful this year.

A big THANK YOU to you all for your overwhelming response to our request!

By Gurjit Sandhu
Nov 25, 2015