Yesmail Data Boost means all of your emarketing efforts hit the mark with precision

Yesmail Data Boost literally fills in the holes of your most precious asset: your subscriber data mart. Data Boost adds attributes and values you deem critical to effectively segment and analyze your mailings, utilizing such data as buyer score, income level, marital status, home value, and more.

Want the key to unlocking your database potential and increasing your email marketing program ROI? Yesmail Data Boost literally fills in the holes of your most precious asset: your subscriber data mart. Data Boost adds attributes and values you deem critical to effectively segment and analyze your mailings, utilizing such data as buyer score, income level, marital status, home value, and more.

Tell me why Yesmail Data Boost is important:

When you leverage Yesmail Data Boost, you'll have more ways to segment and zero-in on customers with products & offers that are meaningful to them, which ultimately protects your margin. For example, Data Boost means you won't offer special discounts to the 'CEO with Lexus-to-go' subscribers, when it's only needed for the 'Juniors or Seniors' (just a few of the attributes Donnelly's Cluster Spectrum gives you). Data Boost adds actionable information to your data mart allowing you to create multiple, super-targeted campaigns—a definite boost to your sales and to your customers' loyalty to your business.