Yesmail is the industry-leading permission-based/opt-in expert in implementing best-business privacy practices. We care about the right to privacy—and your customers will see the difference. Leading consumer and business-to-business marketers have built consumer confidence, community, long-term trust, and retention with Yesmail eMessaging services.
Choice
The key to acquiring and retaining customers is to give them choices about subject interests and how often they want to receive mail. With such choices, consumers will be less likely to opt off a list.
Access
Yesmail believes that consumers should be able to manage their personal preferences. Yesmail offers individual access to profile pages for each user to select preferences for campaigns.
Notification
Notification is vital in creating a strong and open communication channel with customers. Yesmail can help notify customers if the privacy process has changed or their original permission is outdated.
Security
Keeping personal information secure and safe is one of Yesmail's fundamental policies. Consumer data is secured at a physically and electronically secure facility. To ensure that we are always providing the most up-to-date technology security systems available, on a regular basis, we hire outside security firms to attempt to break into our network. The attempts have always been unsuccessful.